Johan Åberg, founder and CEO of the Stockholm-based agency Next State, helps B2B companies secure and win bigger deals. He’s also a well-known author of the book Megadeals that focuses on winning the biggest B2B deals in the world.

With in-depth knowledge of B2B marketing and sales, Johan will share his insight on critical factors for B2B start-ups and scaleups.

In his talk, he’ll cover:

– How to succeed with customer acquisition in these turbulent times

– How to win bigger deals and at the same time increase your win rate

– How to utilize social selling and other new technologies for complex selling

This presentation will benefit entrepreneurs and leaders in B2B that need to excel in sales and marketing.



UPPSTART is going virtual on 4th September 2020 for thousands of tech startup people! Get your free tickets before they run out.