Johan Åberg, founder and CEO of the Stockholm-based agency Next State, helps B2B companies secure and win bigger deals. He’s also a well-known author of the book Megadeals that focuses on winning the biggest B2B deals in the world.
With in-depth knowledge of B2B marketing and sales, Johan will share his insight on critical factors for B2B start-ups and scaleups.
In his talk, he’ll cover:
– How to succeed with customer acquisition in these turbulent times
– How to win bigger deals and at the same time increase your win rate
– How to utilize social selling and other new technologies for complex selling
This presentation will benefit entrepreneurs and leaders in B2B that need to excel in sales and marketing.