Ida Svenonius

Founder @ Becoming

Ida Svenonius’ outstanding career had some brave beginnings. She dropped out of high school in Sweden to pursue her dream in filmmaking.

Life lessons on creativity, storytelling, and meaning pulled her into climate change campaigning as a WWF youth council member, before she was roped back into academia. Four years later, in 2018, she graduated from the University of Cambridge in Human, Social, and Political Sciences.

After, she decided she needed a hands-on challenge to stimulate her incredible ambition and drive. She worked as part of a team to develop the first marketing strategy for a UK-based AI startup OKRA Technologies and began working on developing narratives with data-driven communications.

Then in March 2021, she set about forming her own branding agency ‘Becoming’, where she helps purpose-driven startups reach the next level of impact on people and the planet, by transforming their brands into role models for future change.

Fluent in 6 languages and winner of multiple honors and awards, Ida’s career is the culmination of her ambition and passion. A role model for all young entrepreneurs around the world.

Sessions with Ida Svenonius

3rd Dec 2021

11:40 - 12:00 (CET)

20 mins


How Should You Think About Branding as a Startup

Why is branding so important for startups? What can be gained from authentic branding? And how do we do it without breaking the bank?!


Tech startup in Europe raising capital? Active tech investor? Then you need to get involved in this.