Johan Åberg is the founder and CEO of Next State, a Stockholm-based agency that helps B2B companies win big deals. He launched his successful agency in 2009.

Right amidst a severe financial crisis, fuelled by the mindset “now is the perfect time to start a business – now it can only get better.” And better it went.

With plans to open a second office in Miami, he’s also a well-known author of the book Megadeals, which reveals the cornerstones of getting and closing the biggest B2B deals.

Johan also advises B2B companies, mentor entrepreneurs, and frequently speaks at conferences on the topics of winning successful B2B sales.
His life mission is to help create more successful companies that make the world a better place.


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